Data, Analysis, Added-Value….

The main aim of investors is to expand their wealth/estate through efficient management and added-value solutions. But today, due to the multiple data sources, investors are flooded with news without real added value :

  • In this data flow, what is really useful and necessary to feed their decision-making process ?
  • In this data flow, what is relevant as innovative alternative investment solutions or buoyant themes ?
  • How can they manage such data flow and how do they face their operational inefficiencies in the management and monitoring of investments ?


Convinced that there may be another approach in the analysis of these three issues, with more depth, consistency and more meaning, Louis DUPOUY has chosen to develop a more modern approach adapted to the current situation. Pragmatic, curious, analytical, and benevolent, he always proceeds in the same way : listening to his customers, identifying their needs, defining the key concepts, deepening them, and applying them within the analysis to respond effectively to their issues.

Throughout his 16 years of experience gleaned from positions of responsibility (Trader, Portfolio Manager, Head of Asset Allocation) within prestigious institutions such as LCF ROTHSCHILD (Structured Products), AXA INVESTMENT MANAGERS (Global Fixe Income) and AXA MEDLA (Asset Allocation for Italy), Louis DUPOUY has acquired the experience necessary to establish strong professional certainties: an excellent understanding of the expectations of demanding customers, a solid multi-product knowledge, and skills in structuring solutions and project management.

He has created THE SMART CONTENTS, an Investment Management Consulting boutique dedicated to investors (HNWI, Family Offices, Funds…) and to advisors, applying financial and business intelligence methods. It deals with issues of use and efficiency of financial information and hence offering decision-making solutions through three pillars: the improvement of analytical framework, the enhancement of contents and the upgrade of operational framework.

THE SMART CONTENTS wants to act as a partner, alongside its clients, through a relationship based on confidence, kindness, transparency and added value solutions. Our highly emulated network, our culture of innovation and excellence complete our experience to provide the various benefits to customers. It is through services that redefine excellence that we expect to earn the customers’ confidence and to maintain it as a trusty partner.

THE SMART CONTENTS goal is to select and reveal relevant information to meet our customers’ sharp content needs.